Now, of course no one is actually going to date a typeface (that’s impossible!), but Hyndman’s question is an intriguing one. Hyndman’s dating question is part of Tasting Type, a series of online experiments she's been performing to gather data on how typography impacts human perception. I know it sounds weird, but let me explain. Some proof: When graphic designer Sarah Hyndman asked women to choose between dating nine fonts including Franklin Gothic, Futura Light, Helvetica, and Arial bolded round, 20 percent of women said they’d pick Franklin Gothic as their typographic beau, the winner by a landslide. Lots of women find Franklin Gothic to be a total dreamboat. If it were a human, it’d be the type of guy who would fix my broken sink and play football in the backyard on Thanksgiving. The font is undeniably masculine-sans-serif, solid, reliable. If I were going to date a typeface, it would probably be something like Franklin Gothic bold condensed.
